Smarter Journeys, Measurable Growth.
Built for Marketing Leaders
Turn trusted SAP data into timely offers, automate the busywork with AI,
and see impact in one place—so every campaign moves the needle.
Smarter Journeys, Measurable Growth. Built for Marketing Leaders
Turn trusted SAP data into timely offers, automate the busywork with AI, and see impact in one place—so every campaign moves the needle.
Connect With UsWhat Marketing Leaders Are Seeing
46%
Higher engagement
Emarsys-powered journeys lifted customer engagement by 46%
27%
More campaigns
Faster orchestration and automation increased campaign throughput by 27%
53%
Faster campaign launch
From idea to launch sped up by 53%, with 52% faster time-to-market for new products
12%
Revenue uplift
AI product recommendations via Emarsys delivered a 12% revenue lift
What Marketing Leaders Are Seeing
46%
Higher engagement
Emarsys-powered journeys lifted customer engagement by 46%
27%
More campaigns
Faster orchestration and automation increased campaign throughput by 27%
53%
Faster campaign launch
From idea to launch sped up by 53%, with 52% faster time-to-market for new products
12%
Revenue uplift
AI product recommendations via Emarsys delivered a 12% revenue lift
FULCRUM’s connects SAP’s clean core, Joule AI, and SAP Analytics Cloud to reduce manual effort, improve targeting, and prove impact.
A Modern SAP Stack That Works for Marketing
FULCRUM’s connects SAP’s clean core, Joule AI, and SAP Analytics Cloud to reduce manual effort, improve targeting, and prove impact.
Purpose-Built SAP Solutions
for Marketing Professionals
With Fulcrum, marketing runs on trusted operational data from S/4HANA, governed personalization via SAP CDP/Emarsys, and one analytics layer in SAC. We keep the core standard, extend safely on BTP, and wire up the views that matter—campaign ROI, incremental revenue, CAC/LTV, and pipeline contribution—so budget decisions are faster and proof is always ready.
Talk to an Expert
Purpose-Built SAP Solutions for Marketing Professionals
With Fulcrum, marketing runs on trusted operational data from S/4HANA, governed personalization via SAP CDP/Emarsys, and one analytics layer in SAC. We keep the core standard, extend safely on BTP, and wire up the views that matter—campaign ROI, incremental revenue, CAC/LTV, and pipeline contribution—so budget decisions are faster and proof is always ready.
Talk to an Expert
Built for every function
Built for every function
Explore how FULCRUM deploys SAP for each role—from strategy to daily execution.
Ready when you are.
We map risks, cut noise, and stand beside your team through go-live.
Ready when you are.
We map risks, cut noise, and stand beside your team through go-live.
